Think of something typically Scottish and images of highland games and tartan and imaginary lake monsters will no doubt come into your head. For the most part these images are modern creations, a part of a fantasy built up during the nineteenth century, and very little to do with ancient or traditional Scotland or Scottish culture at all. For over two hundred years, however, these images have persisted and through popular culture have cemented themselves in the public imagination. But why did this happen in Scotland? Why not with other parts of the British Isles? Why not, for example, with Wales?